November 16 is a date Lindsey Hadlow will never forget. It’s the day she quit alcohol and drugs after 40 years of addiction—and the day she opened Serenity Social Hub, a coffee shop offering a safe, alcohol-free space for those battling addiction and homelessness.
From the outside, the café on Swithurn Road—one of Bournemouth’s busiest areas—looks like a thriving business, with its artistic design and prime location. But a closer look tells a different story. The menu prices are startlingly low—£1.50 for an espresso, £2.00 for an Americano, £1.50 for tea. Despite these margins and the burden of high rent, Serenity Social Hub has managed to survive—though not without struggle.
“I’ve had to dip into my own savings,” Hadlow admitted. “I’ve even put money from my Universal Credit into it. I’ve taken on debt through loans and credit cards to keep this place going. But if you don’t put in, you don’t get out.”
Despite the financial pressure, Serenity’s purpose has remained clear. The café refuses to serve alcohol, a decision that has occasionally drawn negative reactions. “Some people have walked out when they realised we don’t sell alcohol,” Hadlow said. “But there are hundreds of other places that do. This space is for those who need it.”
True to its name, Serenity Social Hub is a haven of calm. The peaceful environment is no accident—Hadlow carefully designed the café with soft hues of blue and white to create a relaxing atmosphere. The gentle background music further invites guests to unwind. “I just wanted it to be a relaxing, serene place,” she said. “I think I’ve created that.”
Visitors often comment on how the café feels peaceful—a space where worries are set aside, if only for a while. But it’s more than just the aesthetic that draws people in—it’s the sense of belonging. Serenity’s unique ‘Pay It Forward’ board allows customers to purchase drinks or snacks in advance for those in need. For people facing homelessness or hardship, this simple gesture offers not only a warm drink but also a reminder that they are valued.
“This place means everything for people on the streets,” said Dylan Brewer, a regular visitor. “You feel wanted and accepted here. No questions asked—just a friendly face and a hot cup of tea or coffee. It’s not like some places where you’re made to feel like you shouldn’t be there. This is different—it’s welcoming.”
Despite challenges, Serenity Social Hub has been kept thriving by the support of the local community. Visitors praise the café for its affordable prices, warm atmosphere, and compassionate presence. Some even return to give back.
In a town filled with bustling bars and pubs, Serenity offers something different—a quiet refuge where everyone is welcome, no matter their story.
